Exclusive Interview with Gina Lednyak, founder of Lednyak Social.
Luke Nuto, a former Art Director at the globally acclaimed Glue Society, has been designing and selling T-shirts for over 10 years. In particular his current label, Young Lovers, is growing from strength to strength primarily through the online channel.
As my current travel buddy through South America, I thought it was time to convince Luke to put the Campari and Sprite down and share with us what he has learnt about building a clothing label.
In a recent post I talked about how to move brand metrics with strategic online partnerships.
Well the Commonwealth Bank/Domain Radar partnership has just received another boost, winning Best Brand Building Initiative at the 2009 Asian Banker Excellence in Retail Financial Services Awards.