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Tag Archives: Content Strategy
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Developing your Content Strategy: A B2B Case Study

Another special guest post by Chris Gayner, Global Marketing Manager at the Shared Services & Outsourcing Network (SSON).

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Special Guest Post! Developing your Content Strategy: A B2B Perspective.

Chris Gayner is the Global Marketing Manager at the Shared Services & Outsourcing Network (SSON) based in London, UK. He is also a good mate of mine and a thought leader in the B2B social media space, so I asked him to share some of his knowledge with the Maloney on Marketing community. Enjoy!

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