Tag Archives: marketing offers
If you don't like the food, you don't pay.

If you don’t like the food at the restaurant, should you have to pay?

There is one thing that infomercial marketers know all too well, and that is offering a money back guarantee reduces risk for the customer and increases likelihood they will buy the product.

Following this strategy, in Peru, I came accross this Pizzeria advertising that “If you don’t like the food, you don’t pay”.

But is this in fact a good offer for a restaurant to make?

Continue Reading