Leaving the environmental issues to the side for a second, for BP it is disasters such as these that truly test the capabilities of their Marketing and Communications teams. It turns out they are not working together as well as one would hope.
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Big Mike Lewis: 1. Coffee People is no longer the same since Starbucks bought them. 2. Without Jim & Patty, no back talk…
Paul Arran: Thanks for your reply and concern, Chris, you're right, of course, both brand and customer alike suffer in situations like…
Chris Maloney: Sorry to hear about your issues Paul, I hope that TNT respond in an appropriate manner. It is a pity…
Paul Arran: Hi Chris, thanks for the isolation dispelling article. I've always found TNT to be swift, courteous and professional. Imagine my…
Chris Maloney: In short, the post was tongue-in-cheek, sorry if you read it another way. Having said that I've had plenty of…
Scott Adams: I can't tell whether this was written seriously or not. The idea that a restaurant would put Miller High Life…
Chris Maloney: Hi Ling, Glad you like the Newton Ball model and happy for you to reference it. I'd say the influence/energy…
Ling: Hi Chris I love the idea of the Newton Ball Diffusion Acceleration Effect, somewhat like a pendulum effect whereby the…
Peter: "These influencers can be media personalities, experts, celebrities or experts" - wow, what a range! :\
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