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Commonwealth Bank provides a glimpse at the future of banking

While I have been travelling, inevitably people ask me what I used to do back home.

When I tell them I worked in marketing for a bank, they inevitably roll their eyes.

But I am very proud of what we were able to achieve at the Commonwealth Bank in the 5 years I spent there, in particular delivering several Australian and World-first innovations.

And the innovations are going to keep coming, just check out this video that my friends over at the bank have put together, for a glimpse of what banking could look like in the very near future.

If this doesn’t get you excited about banking, nothing will.

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Categories: Communication, Consumer Trends, Digital Marketing, Marketing Strategy

Author:Chris Maloney

Chris is a multi-channel marketing strategist and one of Australia's most awarded young marketers.

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One Comment on “Commonwealth Bank provides a glimpse at the future of banking”

  1. July 5, 2010 at 3:49 am #

    What a great resource!

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