I am currently researching examples of my 16% diffusion of innovation rule in action for an upcoming article in Marketing Magazine.

With this in mind, yesterday I noticed Google had started outdoor advertising in Sydney for its Chrome browser, which has now been available for over 18 months.

Here are 2 examples of social shopping in action from clothing labels

In December, Oprah came, saw, and brought the city of Sydney to a standstill. Then, this week The Ultimate Australian Adventure episodes aired in the US, and the results are almost hard to believe…

Today I noticed the new University of New England TV commercial for its Distance Education program. Nice ad, good insight, well produced.

Only problem is, the music used in the TV ad is “Little Boxes”, famously known as the intro music for the award-winning Showtime series “Weeds”, a black comedy that revolves around a mother who who turns to selling marijuana to support her family after her husband unexpectedly dies.