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Spam on the SMH Homepage

When is using performance networks a brand risk?

Today I was shocked to see this ad, which looks like spam and was probably created in PowerPoint, on the homepage of the Australia’s “Newspaper of the year”.

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Sure we can

TNT Brand Promise Fail

I really make an effort to keep things positive on this blog. I really do.

But the service I received from TNT was so bad today that I had to share it with the Maloney on Marketing family as it is a clear demonstration of staff not living the brand.

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Coffee People - Good Coffee No Back Talk?

Serving up cups of branding confusion. A Coffee People example

At Portland Airport recently I decided I needed a coffee, so I hit up the nearest coffee shop because hey, there is no point shopping around, in general US coffee is as bad as their beer.

Anyway, after I had bought my crappucino, I noticed the sign for the Coffee People shop I was at.

I was rather taken aback by the sub-head “Good Coffee – No Back Talk”.

Since when has “back talk” been a problem at a coffee shop?

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Toilet Flush Instructions - LAX Airport. #1 or #2?

Simplicity is the Heart of Creativity. A Toilet Flush Example

Telling someone why you need to go to the bathroom has to be one of the most embarassing social moments.

To overcome this embarasment, someone, somewhere came up with the idea that liquid waste shall be called #1 and solid waste shall be called #2.

I would guess that the #1 and #2 code is now pretty universally known around the world, and that is why this instruction panel for a toilet flush at LAX airport made me smile.

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