Comments on: 8 lessons in digital integration from Barclaycard Waterslide http://innovateordie.com.au/2009/07/20/8-lessons-in-digital-integration-from-barclaycard-waterslide/ Insights Into Innovative Brands From The People Behind Them Mon, 07 May 2012 12:35:45 +0000 hourly 1 http://wordpress.com/ By: Barclaycard « Spike's Lounge http://innovateordie.com.au/2009/07/20/8-lessons-in-digital-integration-from-barclaycard-waterslide/#comment-7503 Thu, 23 Feb 2012 20:15:59 +0000 http://maloneyonmarketing.com/?p=660#comment-7503 [...] YouTube channel, FB page, user-generated content and an iPhone game. Watch the videos and then read about the campaign here. Share this:ShareFacebookTwitterDiggStumbleUponLinkedInReddit This entry was posted in [...]

]]> By: The 5 most popular posts on Maloney on Marketing « Maloney on Marketing http://innovateordie.com.au/2009/07/20/8-lessons-in-digital-integration-from-barclaycard-waterslide/#comment-2573 Mon, 01 Nov 2010 00:11:04 +0000 http://maloneyonmarketing.com/?p=660#comment-2573 [...] 3. 8 lessons in digital integration from Barclaycard Waterslide [...]

]]> By: Leah A. Martin http://innovateordie.com.au/2009/07/20/8-lessons-in-digital-integration-from-barclaycard-waterslide/#comment-404 Mon, 15 Feb 2010 08:02:58 +0000 http://maloneyonmarketing.com/?p=660#comment-404 I liked reading the fantastic training you have to offer here.

]]> By: Qantas still calls Australia home when revamping iconic brand spot « Maloney on Marketing http://innovateordie.com.au/2009/07/20/8-lessons-in-digital-integration-from-barclaycard-waterslide/#comment-194 Tue, 25 Aug 2009 12:01:59 +0000 http://maloneyonmarketing.com/?p=660#comment-194 [...] preceded by a one hour long Seven documentary covering how the ad was made. As per my review of the Barclaycard Waterslide epic, this is a great way to build [...]

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